Formula One’s unofficial launch season has been happening, the 2024 teams have been slowly showing us what their new cars and livery will look like. McLaren kicked things off with the reveal of their new car the other day. As the season-opening Bahrain Grand Prix approaches, the rest of the teams are gearing up to show the world what their 2024 campaign will look like. Of course, the livery is one aspect, many fanatical F1 fans are a little more interested in the changes carried out to their cars, if any, for the new season. The livery counts a lot though, fans want to see something new, but not so new that their cupboards full of official fan merchandise don’t look like they’re rooting for the same team. Thankfully the teams do use very similar colours unless there’s been a major sponsor shift that requires a large colour change. Aston Martin, who will be running under the team name of the Aston Martin Aramco Formula One Team, once again sports a British Racing Green livery and the new sponsor logos. It’s a neat and clean look, typically British, and it looks great. The car will stand out on screen, maybe not as much as the Papaya McLaren, but it’ll look just right under the lights at a night race. Have you ever looked at an F1 car and seen the sponsor logos without knowing what or who they represent? I’ve watched whole Formula One seasons and never known what companies some of the major sponsors were all about, so to change it for this season, I’m doing a bit of research to see who’s bankrolling things. Aramco is clearly a headline sponsor seeking as it even appears in the team name. This sponsor is Saudi Aramco, which is officially the Saudi Arabian Oil Group. It’s a massive state-owned petroleum and natural gas company, which is also the national oil company of Saudi Arabia and the second-largest company in the world by revenue. The powers-that-be at Aston Martin and Aramco signed a 5-year sponsorship deal that will see the energy conglomerate as the team’s title sponsor.
Take a look at the YouTube video that shows off the all-new livery for the new Aston Martin Aramco Formula 1 car. It looks great, as expected, and keeps things in the colour scheme that fans are used to. Hopefully the new car and livery will have a better season at the hands of drivers Lance Stroll and the real OG, Fernando Alonso: AMR24 Reveal | Hyper-focus | Aston Martin Aramco Formula One® Team
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