CAN THE NEW 400Z SAVE NISSAN?
Nissan has been in trouble of late, but can their upcoming 400z save them?
It's been a tumultuous time for Nissan recently, reporting over six billion dollars worth of losses in the last five years. Not only that but their former Chairman, Carlos Ghosn, one of the auto industry's most high-profile executives, was arrested too. Allegedly for financial misconduct.
There was also talk that their alliance with Renault was on the rocks. Not ideal when the French company owns almost 40% of Nissan. Ironically, since the alliance with Renault and Mitsubishi, the legendary reliability and quality fit-and-finish of old Nissan's was compromised. Not ideal for a car maker who has made legendary vehicles in the past.
As it turns out, there have been reports of internal emails that suggest Ghosn, who escaped to Lebanon from Japan while out on bail, wasn't lying when he said he's not guilty. It seems he might have been the subject of a conspiracy to throw him under the bus.
Regardless of the politics behind the scenes, Nissan is still in a spot of bother. Fortunately, they have released a couple of good looking cars with some stellar interiors recently. They have plans to snip their product range too to reduced costs, but, they're still closing plants and laying off staff.
Which leaves us with their model range. If they deliver on their promise for all new models to replace some that are more than a decade old, and they're great, then their fans may just reward them by purchasing from the showrooms.
The question is, though, will the highly anticipated Nissan 400z be enough to save Nissan? Let's see what Nolan from Donut Media has to say in the video below.
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