In a monumental year celebrating its 60th anniversary, Automobili Lamborghini has etched its name in history by achieving a groundbreaking sales record. For the first time in its storied legacy, the House of Sant’Agata Bolognese delivered a staggering 10,112 cars in a single year, marking a remarkable +10% increase over the previous year and solidifying the growth trend witnessed over the last several years. Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, expressed his pride, stating, “Surpassing the 10,000-car delivery mark is a true source of pride for the entire company. This milestone is an honor for me and all the dedicated individuals who work tirelessly to achieve it. It's a success built on true teamwork, and while we celebrate this achievement, we're already gearing up for more exciting challenges in 2024.” The distribution of vehicles showcased a well-balanced performance across three major regions. EMEA exhibited a remarkable 14% increase over 2022, with a total of 3,987 cars, closely followed by the Americas with a 9% increase (Total: 3,465) and APAC with a 4% uptick (Total: 2,660). Notably, the United States retained its position as the top market with 3,000 cars delivered, followed by Germany (961), China (845), the United Kingdom (801), and other key global markets. Breaking down the model split, the Urus Super SUV continued its stellar success with 6,087 vehicles delivered, closely trailed by the Huracán, which achieved a notable record with 3,962 cars delivered. Additionally, 63 cars featuring the iconic V12 were delivered, including the last 12 Aventadors and 51 Few-Offs.
Take a look at the YouTube video that's not quite related to the post above, but at the same time, it is. Lamborghini has had an amazing year of sales that broke the Italian automaker's annual sales record, and this video shows just how cool a drive in a Huracán can be. With an experience like this, it makes sense that there's increased demand for the Italian brand, no matter the cost. We only wonder how many of the more than 10,000 sales went to YouTube stars?: The Ultimate Huracán Drive | Lamborghini
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