Home / Social media / News / Audi goes woke - steps up on diversity & inclusion practices


To some people, the world has gone a wee bit mad but at the same time, diversity and inclusion is a real thing that we all want and need, no matter how we identify. Audi is well aware of this and has taken a leading charge in creating an amazing company to work for that’s fully behind diversity and inclusion, so much so that the company has ensured its supply chain is also on the same page.  “We know that diversity is an important lever for innovation at Audi,” says Chief Human Resources Officer Xavier Ros. “At Audi, we anchor diversity and inclusion in a way that creates real added value for both our employees and the company. To truly ensure equity and promote diversity across the board, we have to take D&I into account across all our company processes right from the outset,” says Ros. Diversity and inclusion are now a big part of Audi’s sustainability strategy, the company has already launched a range of measures as it strives to become an inclusive company. These include checks for equitable corporate processes, target-group-specific training options, gender-inclusive language, mentoring programs and job sharing at management level, to name but a few. Diversity networks provide an opportunity for employees with similar interests to meet and work together to promote greater diversity within the company. This is yet another reason Audi is an attractive employer. Audi also strives to improve visibility when it comes to diversity and inclusion in procurement. To effect this, Audi hosted empowerment workshops to train its employees and expand its Code of Conduct for business partners to include diversity criteria with the aim of encouraging its business partners to take diversity into account in choosing their own suppliers.

The company has joined the European LGBTIQ Chamber of Commerce (EGLCC) and the WEConnect International network in order to broaden access to the company to a more diverse range of suppliers. Audi currently works with more than 14 000 supplier companies from 60 countries, with correspondingly huge potential. Audi is the first German member company in the EGLCC International Chamber of Commerce, which is committed to achieving greater diversity of sexual orientations and gender identities in procurement. WEConnect International, meanwhile, works to achieve more equitable opportunities for women in business. Memberships like these help Audi consolidate its work in the area of supplier diversity and inclusion, laying the groundwork for greater transparency. They also help in identifying diversely managed companies – either companies that Audi already collaborates with or which could be a choice for a future partnership. Audi takes an opportunity-driven approach to this. “We are proud to have gained Audi as a partner. We connect LGBTIQ businesses with companies that recognize and support the opportunities brought about by a diverse supply chain. By joining the EGLCC, Audi is helping us to achieve our goal, namely anchoring diversity as a relevant value in the world of business moving forward,” says Fabienne Stordiau, founding and board member of the EGLCC.

Take a look at the YouTube video from a couple of years back showing how the brand celebrates diversity and inclusion, proving that its not simply jumping on the bandwagon like most companies are trying to do and that the company has been woke to modern life and the way we're all different for some time now: Audi Brussels viert/célèbre Diversity Day | Audi Brussels

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