PROJECT CHROMOLOGY - WHEN A MCLAREN 750S BECOMES A MOVING, BREATHING WORK OF ART
McLaren’s latest creation doesn’t just blur the line between art and engineering - it smears it across the surface of a 750S in translucent, shimmering layers. This is Project Chromology, a collaboration between McLaren Special Operations (MSO) and British abstract artist Nat Bowen, unveiled during Miami Art Week, where the world’s most daring creative minds converge. Bowen’s work revolves around chromology - the psychology of colour - and her resin artworks are known for their layered translucency, tonal depth, and emotional resonance. MSO has taken those defining attributes and, with surgical precision, reinterpreted them as an entirely new type of automotive finish: the MSO Chromatic Layered Finish. Instead of a single coat of paint, the finish is built by stacking multiple translucent layers, each one designed to interact with light in a slightly different way. The result? A 750S that doesn’t just reflect light, but absorbs, refracts, bends, and releases it as colour that shifts with movement. The process even creates a subtle raised texture - a first for MSO - adding tactility to the paint itself so the surface can be felt as much as seen. Across the 750S’s organic, sculpted forms, the Chromatic Layered Finish gives every curve the visual depth of poured resin and every shadow a sense of motion. It’s not simply colour sprayed onto carbon fibre; it’s Bowen’s emotional language translated into a kinetic sculpture that happens to hit 331 km/h when the mood strikes.
At the heart of Project Chromology is MSO’s belief that bespoke design should be more than decorative - it should be a tool for personal expression, a mirror into the identity of the owner. Every Chromology commission is built around a unique palette, each engineered to carry a distinct emotional profile: serene and contemplative at one end of the spectrum, bold and energised at the other. Every hue is layered with purpose, every translucency calibrated to convey a specific psychological response, and every car becomes a one-off story in colour. McLaren even developed 24-carat, hallmarked gold-plated badging specifically for this project - front, sides, and rear - each badge wearing a backing colour that matches the central tone of its palette, tying the entire chromatic narrative together down to the smallest detail. Bowen creates a matching original artwork for each buyer, giving every owner a gallery-quality interpretation of their colour profile to accompany their machine. The debut at Miami Art Week wasn’t just a reveal; it was a declaration of MSO’s creative intent. As MSO Director Jonathan Simms explains, Project Chromology brings a “new level of depth, tactility and material complexity” to McLaren’s paintwork, pushing the boundaries of what a bespoke supercar can express. Bowen adds that colour is emotion - it’s identity, connection, and communication - and this collaboration turns that philosophy into a living, high-performance experience. The result is more than a special edition 750S. It’s a McLaren that behaves like art, feels like emotion, and exists as a one-of-one chromatic fingerprint on wheels - a fusion of psychology, design, and speed that moves as beautifully as it looks.
Take a look at the YouTube video from McLaren that shows off the awesome result of Project Chromology at McLaren Special Operations. Tis rather epic we think: Project Chromology by MSO | McLaren Automotive
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