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THE AUDI RS E-TRON GT PERFORMANCE WITH AUDI EXCLUSIVE TREATMENT IS ELECTRIFYING!

The Audi exclusive lineup offers three core customization avenues: full personalization, predefined design and stitching packages, and special editions. Customers can personalize their interior from a selection of eight main finishes, accented by three striking colours - Alaska Blue, Iguana Green, and Calendula Yellow. These colours come to life in Audi's Bicolor packages, showcased beautifully in models like the Audi e-tron GT. “Our goal is to empower every customer to make their Audi as unique as they are,” says Michael Binder from Audi exclusive Product Marketing. “Each of our customers wants their car to reflect who they are - without having to say a word. With our vast experience in colour and material combinations, we help bring their individual style and personality to the forefront.” Since 2005, Audi exclusive has cemented its reputation with dedicated studios at the Audi Forum locations in Neckarsulm and Ingolstadt. At these centers, clients receive in-depth consultations and direct access to the full array of design possibilities. With guidance from seasoned product experts, customers worldwide are invited to explore their preferences and turn their vision into reality. On-site, the complete range of customization options is available, and bespoke solutions come to life through personal interaction. A standout innovation is the Audi Exclusive Customizer, introduced in 2022. This 3D visualization tool allows customers to explore thousands of color combinations for both the exterior and interior, providing a glimpse into the nearly endless possibilities for creating a truly personalized Audi. To celebrate the launch of their electric Gran Turismo, Audi is introducing new bespoke options through Audi exclusive. All three e-tron GT models are also available in a limited Audi exclusive edition, with only 299 units produced.

Drawing inspiration from the world around them, Audi’s design team - always on the lookout for creative fuel - has embraced nature’s ever-changing beauty to craft the new color palettes. Each Audi e-tron GT is envisioned as a dynamic piece of design, constantly appearing fresh and captivating from every angle. Christopher Kroener, Audi’s Color and Trim Designer, took cues from the natural shifts in temperature and light over the course of the day. The serene Mint Gray channels the refreshing vibe of a morning stroll, while Mora Violet offers a bold, modern contrast. This combination of creativity, trend awareness, and technical know-how delivers an unforgettable visual impact with these new material choices. A signature feature of the Audi exclusive series is the eye-catching Arabica Gray exterior finish. This unique shade, derived from the ever-popular Daytona Gray Pearl Effect, offers a versatile and luxurious look. Depending on the light, Arabica Gray shifts from a deep, rich tone in the shade to a golden hue under direct light. This fusion of brown, gold, and gray is truly one-of-a-kind. The finish has a coffee bean-like richness, giving it a sophisticated depth that evolves with the lighting. Another highlight is the exclusive RS six double-spoke wheel design, now available in three striking tones: black, matte Neodymium Gold, and burnished silver. This trio of colors complements the Arabica Gray finish, enhancing the car’s exterior with a refined edge. Metallic Neodymium accents further underscore the vehicle’s sporty, elegant, and exclusive vibe. During the wheel’s development, the color choices evolved from silver and black to bronze, finally arriving at the bold Neodymium Gold. The push for standout elegance culminated in the widespread use of this matte gold finish. Inside, Audi exclusive offers additional packages that allow customers to express their personality through a wide array of contrasting colors. The two-tone Bicolor design package stands out, offering a distinctive and charismatic look. Customers can choose from four interior themes - Alaska Blue, Calendula Yellow, Iguana Green, or Crimson Red - all paired with black. The package includes coordinated stitching, premium leather accents, and color-matched air vent frames, providing a fully integrated design experience.

Take a look at the YouTube video that shows off the latest incarnation of the stunning e-tron GT Performance while putting its electric motors through the wringer. With 925 horses in play, you can bet it's a beast of a machine, and it can even dance: New Audi RS E-Tron GT PERFORMANCE: 925HP Taycan Beater? | AutoTrader

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