Home / Social media / News / You can own Ken Block's Audi S1 e-tron Quattro - and build it yourself!


When Ken Block signed up with Audi, we lost our collective minds. Having one of our favourite racers and motoring icons join forces with our favourite automotive group. Loads of cool Audi-related content came up from the collaboration, but the coolest thing was the creation of the purpose-built modern incarnation of the Group B Quattro. The Audi S1 Hoonitron. The duo starred in some great videos, and the latest one was released after Ken’s untimely death. They racked up millions of views, which was expected, and the car reached instant cult status. It’s the most expensive racecar that Audi has built for this kind of thing, and when you look at the specs, it makes perfect sense. There is a pair of electric motors providing the power, one on each axle to make the car all-wheel drive. The weight distribution between the front and rear axles is almost equal at 52:48, it has two electric motors that only weigh 55 kg each and develop 250 kW of power and 320 Nm of torque. They can reach maximum speeds of 28,000 rpm and have a gear ratio of about 12:1. This results in nearly 3,000 Nm of torque on each axle - 6,000 Nm in total. Of course, the styling is amazing, it’s clearly a modern interpretation of the iconic Group B Audi S1 Quattro and there is no way to fault it. Well, not in our eyes. The only downside to the whole car is that it cost more money than myself and all my friends will make in our lifetimes, combined.

Another way to show that the car is popular was when the men in white coats over at LEGO decided to create a build kit of the YouTube-famous car. Yup, now everyone on the planet is able to also own the S1 Hoonitron at a fraction of the price. Sure, you can’t get in it and drive, and it also doesn’t have any propulsion systems, besides your right (or left) hand. But it is properly cool. The LEGO Hoonitron was just released under the Speed Champions banner, and it’s a 274-piece kit that measures 5 cm high, 17 cm long and 7 cm wide. It’s not huge, but it’s pretty rad. It also features a large rear wing, rear diffuser, long bonnet, front splitter and a detailed interior featuring the dashboard. The kit also comes with a removable roof and a driver minifigure for kids (and adult kids) to mess around with. It may be small and meant for ages 9 and up, but there are still a decent 274 pieces in the kit and should keep you busy for an hour or so. This is definitely one that should have been on the Christmas list, but it’s not available in SA as yet, we should see it at GreatYellowBrick soon. In the US it retails for $26.99, which is a few cents short of R500, so hopefully, when it arrives it will be listed at around the same price.

Take a look at the YouTube video that does a cool little showcase of the coolest EV on the planet (yeah, it's cooler than a Rimac) that was the last car our race idol Ken Block raced. This is the real one, just to show you that the Speed Champions version is pretty cool: Audi S1 e-tron quattro Hoonitron Electrikhana 2 – DESIGN | YOUCAR

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