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LIFELONG PORSCHE FANATIC HAS A CUSTOM COLOUR NAMED AFTER HIM IN PAINT TO SAMPLE PLUS CATALOGUE

Porsche has announced the introduction of a new green colour, named Essmanngreen, which will be made available for the first time via the Car Configurator as part of the model year R Paint to Sample range. The Essmanngreen colour was developed for Michael Essmann, managing director of Elektro Essmann, in the Paint to Sample Plus range. The Porsche Custom Colour of Essmanngreen is divided into two paint pots for bodywork and add-on parts and requires over 100 ingredients in its recipe. In addition to Essmanngreen, Porsche is introducing 170 new colours across all model series as part of its restructuring of the colour range. The company’s customers can choose from a wide range of available colours and custom paint finishes that meet the highest standards, including almost complete freedom in selecting the paintwork based on a sample submitted by the customer via Paint to Sample Plus. In 1992, Michael Essmann became the proud owner of the first Porsche painted in Essmanngreen, the colour of his family's business. Today, he and his sons Mike and Stefan Essmann compete in the Porsche Sports Cup, with their racing cars featuring Essmanngreen accents on the bodies.

Over the years, Michael Essmann has owned several Porsches in this unique colour, including a 911 Carrera RS 3.6 (964), a 911 GT3 RS 4.0 (997), and most recently a 911 GT3 Touring (992). According to Alexander Fabig, Head of Individualisation and Classic, "unusual paint finishes are part of the history of our brand and are an important differentiating feature." To meet the demand for custom paint finishes, Porsche has developed new processes that combine craftsmanship and industrialization. The result is a wide range of colours and finishes that meet the highest standards. However, developing a paint recipe for Essmanngreen on the Type 992 was not an easy task. The process required the re-development, testing, and approval of all colours, some of which had already been used successfully in the past. But the effort was worth it, as Michael Essmann explains: "Every time I pick up a new Porsche in this very special colour, it's a great feeling. And to know that I'm the originator of this colour named after me." Essmanngreen colour has become a symbol of the Essmann family's passion for Porsches and their commitment to quality. And with Porsche's commitment to offering a wide range of custom paint finishes, customers can create a unique and personalized look for their Porsche that reflects their own passion for the brand.
Michael Essmann's passion for personalization extends beyond the exterior of his Porsches. In addition to opting for "Paint to Sample Plus," Essmann also selected custom options from the Sonderwunsch program of Porsche Exclusive Manufaktur for his 911 GT3 Touring (992). This includes a Porsche logo on the side that takes inspiration from the Porsche Heritage Design models. Inside the car, Essmann went for a more personalized touch with customized seats. Based on the 964 RS, the seat centres feature a graduated colour design in Slate Grey and Crayon. The dashboards are enhanced with carbon trim, while the headrests of the full bucket seats have the "touring" logo stitched in red thread. This complements the overall theme, as Essmann's family business, Elektro Essmann, also uses red as a contrasting colour. If you're looking to personalize your Porsche, the Sonderwunsch program from Porsche Exclusive Manufaktur offers a wide range of options to choose from, including custom colours, materials, and finishes. Adding personalized touches to the interior of your car can give it a unique and stylish look that reflects your individual taste and personality.

Take a look at the YouTube video that shows how the Porsche Paint to Sample process works as well as the resulting Essmanngreen colour on Michael Essmann’s 911 GT3: New Porsche Color Dedicated To a Loyal Customer | DPCcars

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